08.06.2026
Heading to HITEC 2026? Come Visit Hoteza at Booth #335
The countdown is officially on. We are exactly one week away from one of the biggest dates on our calendar: HITEC 2026!
Produced by Hospitality Financial and Technology Professionals (HFTP), this premier event brings thousands of industry decision-makers, hospitality professionals, and technology providers together to explore the next wave of hotel innovation.
This year, the global hospitality technology sector is gathering from June 15 to 18, 2026, at the Henry B. Gonzalez Convention Center in San Antonio, Texas. This isn't our first HITEC, and it certainly won’t be our last, but this year is incredibly special for us. We are heading to the United States with our very own dedicated stand, and our team has never been better prepared to show you the future of the digital guest journey.
If you are planning your itinerary or looking for ways to optimize your property operations, make sure to add Booth #335 to your event agenda.
Where to Find Us
- Location: Henry B. Gonzalez Convention Center, San Antonio, Texas
- Hoteza Stand: Booth #335
- Exhibition Dates: June 15 to 18, 2026
To help you navigate the exhibition floor, you can download the official HITEC 2026 mobile app from the Apple App Store or Google Play Store. Use it to star Booth #335, map out your route, and block out time to connect with us live on the floor.
Meet the Hoteza Lineup in San Antonio
We are bringing a powerhouse executive lineup to Texas this year. If you want to talk shop, explore new technology solutions, or discuss the future of hotel operations, pull up a chair and connect directly with our experts.
Nikolay Beloshitsky (Founder and CEO)
With years of experience working alongside hoteliers around the world, Nikolay has seen firsthand how guest expectations and hotel operations continue to evolve. He understands exactly where hospitality technology needs to go next. Stop by the booth to chat with him about how hotels can create smarter, more connected guest experiences without adding complex administrative burdens behind the scenes. From mobile guest engagement to interactive IPTV, expect honest conversations and fresh perspectives.
Alexander Myasin (Major Accounts Director)
Alexander is a hospitality professional with more than 10 years of experience directly on the hotel side of the business. Having built his career from guest-facing roles to leadership positions within internationally recognized hotel brands, he understands the real-world challenges, priorities, and expectations of hotel operators. Today, he leverages that experience to build long-term relationships with leading global hospitality brands and support their digital guest experience initiatives.
Paul Lockhart (Vice President of Global Sales)
Paul brings extensive experience in hospitality technology, international business development, and strategic partnerships. Having spent years helping hotels and property owners implement technology solutions across global markets, he has developed a deep understanding of the unique opportunities facing the industry today. He leads Hoteza's global sales efforts, working closely with partners and hotel groups worldwide to deliver digital solutions that enhance both operational efficiency and guest satisfaction.
Shane Pierce (Product and Enterprise Specialist)
Shane specializes in aligning complex software capabilities with specific property-level operational goals. He is available at the booth to walk you through customized deployment pathways, integration compatibility with your current tech stack, and ways to tailor our platform to match your corporate brand standards.
What We are Discussing This Year
When you visit us at Booth #335, our team will be on hand to demonstrate how unified digital ecosystems are replacing old, siloed software. Drop by to talk about:
- Frictionless Mobile Engagement: Web-based and native apps that handle everything from pre-arrival check-in to digital room service and guest messaging.
- Next-Generation In-Room IPTV: Turning the guestroom television into a personalized concierge hub with secure content casting (BYOD) and instant billing review.
- Apple and Google Wallet Keys: Moving past traditional app downloads by delivering contactless room keys directly to the native digital wallets your guests use every day.
Whether you are looking to upgrade an aging infrastructure, improve your property's ESG metrics by cutting down on plastic RFID cards, or drive more non-room ancillary revenue, we have the tools and the team to help you get there.
We can't wait to catch up, share ideas, and show you what we've been working on. See you at HITEC 2026!
